Tony Marlow

Vice President, Head of Field Marketing and Insights at Yahoo

About Tony

Tony is the Head of Field Marketing for Yahoo, based in New York – I oversee all B2B Marketing, Product Marketing, Sales Learning, and Sales Insights – a group which consists of over 100 people. Prior to this role, I lead the Sales Insights division at Yahoo and am a digital researcher and marketer by trade.

My Sessions

Mobile is Changing Everything

North Highland Room

Description: As digital media increases its pervasiveness in our lives, mobile has become the catalyst for changing the way we live. In this new environment, it becomes crucial for marketers to understand consumer media usage trends, their levels of emotional attachment to various media/devices, and what are the attentional implications for marketing communications – this […]

B2B and B2C Data Digital Marketing & Communications Technology

Executive Roundtable featuring Forrester Research and IBM

Coegi Room

Description Join executives from Forrester Research, IBM, Microsoft, mCordis, Return Path, Yahoo, Ogilvy One and more in a 1 hour discussion to moderated by Purina and FleshmanHillard.  Followed by another hour of conversation opened up to the floor for questions of our panelists. Click here to learn more about the executive roundtable and how to register